The Action tracking criterion is a segmentation criterion, in the Browsing behavior category, that enables you to create a segment.
The action tracking criterion enables you to create a segment of visitors who have (or haven't) all clicked on a specific item during visits made over the last 13 months.
You can then mix action trackings by clicking Add condition to add a click condition. By choosing some, you will target all visitors who converted one or the other of the selected action trackings. By choosing all, you will target the visitors who converted both action trackings.
💡 Use case
On certain websites, to join a loyalty program or confirm a newsletter subscription, visitors are asked to click a confirm button on a specific page. You can then choose this click tracking to create a new “subscriber” or “VIP member” segment.
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