Mixpanel is a mobile and web analytics platform, which supports businesses in studying consumer behavior. You can find their getting started guide here.
Linking a campaign to Mixpanel
If you use Mixpanel, you can link it with an ABTasty campaign by opening the Advanced options step of your campaign’s settings.
If you want to enable Mixpanel integration on every new campaign by default, simply go to your account’s Integration settings in Settings > Integrations > Web Analytics tools, and toggle it on.
How to check that the integration is working
This integration relies on the presence of the Mixpanel SDK in the webpage's global scope. You can make sure this is the case by running "window.mixpanel" in your developer tool console. If it isn’t undefined, the integration can work.
To test this integration, please open Mixpanel Live View interface in the Data Management menu.
Now browse any page of your website on which an ABTasty campaign is running. You’ll soon appear in the list of events.
If the integration is working, you’ll see an “Event” that contains an “AB Tasty” property. This property’s value contains the ABTasty campaign and variation’s ID.
How to use ABTasty data in Mixpanel?
Once you have data flowing from ABTasty to Mixpanel, you can filter your Mixpanel reports on ABTasty campaigns and variations