Dwell Time Tracking

Introduction

The Dwell Time Tracking widget enables you to track time spent by your visitors on a page. Visitors who reach a duration will be grouped under this duration goal.

For example, you can create 3 separate goals in one single widget. Let's say: 10 seconds, 60 seconds and 180 seconds. You will see in the reporting for each goal, how many visitors reached it.

This will give an idea of the time that you visitors spend on a single page whether it is a content page with a long scroll or a simple task-oriented page (or group of pages, depending on your targeting criteria).

Logically, you should always have a higher number or reached goals for the shortest durations and a lower number of reached goals for the longest durations.

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Configuration

 

To configure the widget:

1. Give it a name (for the Goals setup step and the Reporting)
2. Define a duration (make sure to name it accordingly)
3. Save

If you want to add more than one goal, add them into the same tracking widget (by clicking on the "+" button) instead of adding another tracking widget. If you added one by mistake or if you want to remove one inside of a tracking widget, just click on the red cross to delete it.

If you want to: edit, duplicate, rename, delete such a widget, please check the Widget Frequently Asked Questions article.

In order for your goal(s) to be displayed in your campaign reports, you need to add them as main or secondary goals. For more on the goal configuration step, refer to the New reporting - Configuring goals article.

To avoid creating conflicts within your campaign's reporting data, we recommend adding a single widget in which all your scroll goals will be defined.

To enable a fair comparison, event tracking widgets are applied to the original version and to the campaign variation(s).