February 2022 Release Note 🎿

Widget improvements

More ways for widgets to grab your customer’s attention

In January, we added 6 more ways to trigger your widgets, as well as animation options for your widgets to appear and disappear on the page. This is now available for all popin-shaped widgets! 

The following widgets don't need to be animated, and so they do not have the new animation options.

• Tooltip
• Tracking widgets (All)
• Search & Replace
• Virtual Click
• Sticky Element
• Celebrate
• Social Sharing

Double the options for click-through with a second CTA

You can now add a second button to your pop-ins directly from the widget editor, without having to add any additional code. 

This new option is limited to adding one additional button. It is available for the following modal widgets.

•  Banner
•  Countdown
•  Simple pop-in
•  Image pop-in
•  Video pop-in
•  Scratch Card
•  Before-After

"Congratulations, you made it!"

This is what you might say to someone who completes a progress bar with their actions. You'll be able to edit the text of a progress bar once it's completed to further enhance and personalize the user experience.

The modified text is only displayed when the progress bar is complete. If your customer cancels an action and the bar is no longer complete, the text will return to the original. There is no possibility to change the text when a milestone is reached for the moment.

Want to know more about it? 

👉 Consult the Progress bar documentation

Self enrolling to the Next Tag version

Enroll in the Next Tag version, whenever you want.

Directly from the settings, you can now sign up for Next Tag, our early adoption program for the AB Tasty tag, and benefit from the latest improvements made to the Tag. This is a specific, early branch, where we place our latest optimizations and features that have been tested and validated internally, but are still in early adopter. If for any reason you wish to revert to the current version of the tag, you can also do so from the settings with no impact to your campaigns.

Want to know more about it? 

👉 Consult the enrollment to next Tag version documentation

Improved UX for building triggers & segments

Build and edit triggers & segments more easily

You’ll soon see updates to our targeting in the campaign creation workflow! These changes will make the experience more consistent between our trigger and segment features so that you have the same ease of use for both. 

There’s a new builder for your triggers! Gone are the days of in-panel building, now you will have a dedicated trigger builder, just like for your segments, that will allow you to drag and drop to combine trigger criteria more easily.

You’ll also notice new dropdown menus in the targeting campaign workflow, giving you an easier overview of existing custom triggers and segments, with the option to edit, duplicate and delete these directly in the menu. 

Want to know more about it? 

👉 Consult the Triggers documentation

MS Dynamics 365 Commerce integration

AB Tasty, the first EOP to be integrated with Microsoft Dynamics 365 Commerce!

Customers of Microsoft Dynamics 365 Commerce can now implement the AB Tasty tag to leverage experimentation and personalization features and optimize their e-commerce platform. Find out more about this new integration on the Microsoft AppSource page. 

This integration is only for AB Tasty for the moment.

Want to know more about it? 

• Read the Press Release.