June 2022 Release notes 🌅

Tag refresh status

Deep-dive into what happens when your tag refreshes and better troubleshoot issues

We’ve updated the information status  when clicking on refreshing the tag. You'll see in real time the different steps your tag goes through and you'll know immediately if something is blocking your tag refresh and why.

Want to see what’s happening in real-time when you hit the refresh tag button if something is blocking your tag from refreshing and why? We're giving you behind the scenes access to the steps of the refresh process and see if your settings need to be adjusted. 

Want to know more? 

👉 Check out the Tag refresh status documentation

Evolution of the “wait until mode”

Most accurate targeting criteria without compromising performance

Within the targeting phase, we’re evolving the option to wait for conditions to be met before a campaign is displayed, also called “wait until” mode. On July 1, we will offer an alternative mode that will replace the existing option in order to boost performance.

The “wait until mode” is one of two options available to decide when a campaign should be displayed. It continuously checks all the pages to validate that the conditions are met, which in some situations can have a small impact on performance because for pages with no conditions, our engine continues to search for them. As this is a popular option for some clients with a lot of pages or a lot of campaigns, it can lead to a bigger impact on performance. 

Our focus is on providing you with tools and features that will make your life easier and help you achieve your goals faster without compromising performance. After collecting feedback and analysing product usage, we have designed an alternative to the “wait until” mode that will not only work the same but will be more efficient and reduce the execution time of the tag. You will now have separate options that are more granular and precise so you can choose exactly what you want to target:

• The code trigger 
• The CSS selector trigger 
• The data layer and JS variable triggers
• The action tracking segment

Starting in July, these new options will replace the "wait until” mode. Don't worry about your current campaigns, as this only affects newly created campaigns. 

Want to know more?
👉 Check the product documentation. 
👉 Consult the FAQ 

  

Segment integration (EA)

Granular targeting with Segment ‘traits’

Join our Early Adopter program to leverage Segment’s unified customer data to create even more personalized AB Tasty campaigns. Directly in our Audience Builder, you will be able to target by Segment’s traits such as age, gender, account-specific plans, or even whether a user has seen a particular A/B test variation. Contact us to find out more!

Contact [e-mail] to join our Early Adopter program.

Tooltip widget revamp

When you want to communicate with your visitors but not with a popin.

To facilitate maintenance and to reduce the size of the Tooltip widget, we have revamped its code.
In addition, we also:

• Added all the options that were missing from the other widgets (choice of font, text size, etc.)
• Introduced the possibility to add a custom icon or image
• Included the animation option to display the tooltip widget.

Reporting filter - Dates selector

Easily include/exclude dates in your filters for in-depth analysis of your campaign performance.

We have streamlined the selection of dates in your filters for a better read and understanding of which days are included or excluded from your campaigns. 

Want to know more?

👉 Check the product documentation.