TARGETING
Triggers
- Targeting a specific operating system (OS) or a specific device
- π Visited pages
- π Defining a trigger (How section)
- π Screen size
- π Source & source type
Target pages
- πUsing the code-based option
- π Defining Target Pages (Where section)
- π Using URL operators
- π ID/Class/Element option
- Defining campaign targeting
Segments
- Segment criteria vs. Triggers
- Defining your trigger
- Defining your segment
- π Page interest
- π The difference between the Content Interest criterion and the Visited Pages trigger and when to use them